You wrote a book. Published that book. Marketed that book. Now it's time to balance the books! Excel is my program of choice to track my...

Elmer Wheeler was a master salesperson. He's credited with this master seller's credo: Sell the Sizzle, not the Steak! Don't try to sell...

Your novel is written, edited and polished. Your pitch is slick, entertaining and captures the imagination. Your bio is brief,...

You have completed your novel. You have crafted your logline. You have perfected your pitch. Time to show your work to the world! How are...

Is it time to publish? Spread the word? Get your story out there? How do you know when to properly abandon your work and graduate to the...

In the olden days of photography, you set up your equipment and took careful pictures. Yet it wasn't until you developed the negatives...

You've sifted through a mound of ideas. Found one you're convinced will rise to the occasion. Crafted a truly exciting recipe. Roll up...

You have your great idea. You've committed to breathing life into it. Now you need to test it. Bend it. Twist it. Make sure the story you...

The writer stares at a blank screen. How do novels begin? Not talking about the finished story here, ready for the reader. Talking about...

During this pandemic and the shut-down of many businesses, my energy-sector employer has a nifty set-up allowing us to work from home...

They say art is never truly finished, it is only ever abandoned. Well, that's a lot better than watching the art do the abandoning. I...

One writing principle many writers prefer is this: Before starting, know your ending. This structural approach captures the essence of...

One of these days, I will depart my HR career and continue my journey as a novelist. Not start my journey as a novelist; continue it....

I define a "gap" as the wonderful opening that develops between experience and expectation, the rift that tears open when actuality pulls...